Course Details

Lectures
03 Units
Duration
6 Months (180Hrs)
Skill level
Beginner
Max Students
85 Students

What is Digital Marketing?

Digital marketing is the practice of promoting products, services, or brands through various digital channels such as search engines, social media, email, mobile apps, and websites. The goal of digital marketing is to reach potential customers where they spend their time online and to engage with them in a meaningful way.

Digital marketing has become increasingly important in today's digital age, as more and more people are turning to the internet to research products and services before making a purchase. With the right digital marketing strategy, businesses can reach their target audience more effectively and convert leads into customers. Digital marketing also allows for greater measurement and tracking of campaign performance, making it easier to optimize and refine marketing efforts over time. Overall, digital marketing is an essential component of any modern marketing strategy and can provide businesses with a competitive edge in today's digital marketplace.

Job Opportunities

  • Digital Marketing Manager
  • Social Media Manager
  • SEO Specialist
  • Content Marketer
  • Email Marketing Specialist
  • PPC Specialist

Certifications

Course Evaluation:

Students having less than 95% of class participation/attendance of a month will be considered as discontinued & No leave certificates will be entertained. Attendance will be reviewed every month. Certificate will be issued only after appearing the final examination which will be held after completion of the Course.

Numerical Scale Grade
percentage Grade Remarks
85 - 100% S All requirements completed to a high level. Significant individual initiative demonstrated in activity selection and completion.
75 – 84 % A All requirements completed to a high level.
65 – 74 % B Satisfactory, successful and respectable completion of requirements. Average completion of requirements
65 – 74 % B Satisfactory, successful and respectable completion of requirements. Average completion of requirements
55 – 64 % C Satisfactory, successful and respectable completion of requirements. Average completion of requirements
50 – 54 % D Low level, below average completion requirements
Below 50 % F Failure to meet objectives and complete requirements.
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